Artificial intelligence (AI) is no longer a vision of the future, but a reality that is sweeping through organisations. Organisations are turning to AI en masse as the ultimate solution for efficiency, innovation and competitive advantage. But the harsh reality is that many of these AI projects fail. Why? Because AI is not a magic wand. It is a mirror: it amplifies what is already there. Poor processes get worse, unclear strategies lead to chaotic implementations, and poor co

A digital strategy is not just a technical plan. It is a strategic compass that helps organisations achieve their goals in an increasingly digital world. But how do you ensure this strategy truly adds value? The answer is simple, yet often overlooked: listen to (senior) management. A digital strategy that truly makes a difference starts with listening. Listening to the vision of management, the pain points of employees, and the needs of customers. Only then can you develop a

One of the most overlooked barriers to successful transformation is a psychological phenomenon: organisational moral disengagement. This occurs when employees, immersed in their organisational roles, lose sight of their identities as customers or citizens. They begin to prioritise internal processes, bureaucratic goals, or short-term organisational wins over the needs and experiences of the very audiences they serve. Research shows * that this shift in perspective — where ind

Strategy is not a static plan, but a dynamic process of adaptation, anticipation and action. This applies just as much to organisations as it does to armies. The war in Ukraine makes it clear that the battlefield is changing dramatically as a result of the introduction of digital technology. In my book Strategy in Digital Transformation , I demonstrate how military strategy forms the basis for effective organisational strategy. But just as on the battlefield, technology is ch

A digital strategy is more than just a plan on paper. Success lies in its implementation: how well teams understand the strategy, put it into practice and continuously improve it. Many organisations struggle with the gap between strategy and implementation. How do you ensure that everyone in the organisation knows what is going on, what is expected of them and how they can contribute to the digital goals? The solution lies in a powerful combination of a clear strategy and an

Ukraine is showing the world how digital transformation is not just a strategic choice, but a lifeline in times of crisis. As the country fights for its existence, it has deployed digital solutions with remarkable speed and innovative power to keep the government, economy and society running. From e-government and blockchain to cybersecurity and citizen participation, Ukraine demonstrates that digital maturity is not a luxury but a necessity, even, or especially, in times of

This morning we hosted a roundtable on Digital strategy, bringing together senior leaders from diverse industries - each with years of experience in digital transformation. The goal was simple: share real-world challenges, successes, and lessons learned. What emerged was a candid discussion about the human, strategic, and cultural factors that make or break digital initiatives. This isn’t just another theoretical take on digital strategy. It’s a practical breakdown of what ac

Last Wednesday, communications and digital professionals gathered at ING's headquarters in Amsterdam to exchange experiences and ideas...

Almost every organisation uses collaboration tools and social tools, but the added value of these tools is often disappointing. Some...

On June 20 we are organising an Advatera community meeting in Hasselt at Clavis Publishing. A unique opportunity to share your...

Organisational culture is a critical success factor in any digital transformation. This is because a true digital transformation first...

On 12 March, Advatera is organising a community meeting in Diemen at Randstad. Bram Koster will present the Randstad intranet and you...

In the AI hype, you might forget that artificial intelligence has been deployed by organisations for years. There are already important...

There is now so much AI (artificial intelligence) coming our way. Many organisations are afraid that they will miss the boat. It's...

Organisations are undergoing a change to better meet the demands and opportunities of the digital age in which we now live. However, this...

Good leadership is decisive for making an organisation successful. But how do you objectively measure whether someone is a good leader?...

Employee engagement is a driving force behind the success of any digital transformation. Not only the technology, but also the people in...

"Who works makes mistakes". But those who make mistakes often get negative reactions from colleagues and management. That causes fear of...

Culture is the most influential - and underestimated - success factor in digital transformations. Join the webinar on March 10 to learn...

Resistance is inherent to transformation. As mentioned in another blog, we are creatures of habit and do not like change. So you get...