'Strategy in Digital transformation' book
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Coming soon!
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September 2024 we publish the 'Strategy in Digital transformation' book, as first publication of the TIMAF Digital transformation series.
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This book will explain how to create, share, execute, measure and optimise digital strategies and have a successful digital transformation.
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With an optimal combination of theory, best practices, examples and exercises you can bring everything you learned from this book in practice the next day.
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Available as paperback, ePUB and PDF.
What's in the book
1. Before you begin
What you need to know before you begin
The book starts with an introduction, a reader's guide, and an explanation of the exercises, workshop instructions, the examples, and the strategy game tools.
2. Strategy
What's a good strategy
Digital transformations often fail due to a lack of a clear strategy. This chapter explains what a strategy really is about and why it’s so hard to get a good strategy.
3. Digital transformation
What digital transformation is about
When you say ‘Digital strategy’ you say ‘Digital transformation’. Something is happening in the world and it’s digital. This chapter explains what digital transformation is about and why it fails so often.
4. Digital strategy
How to translate a business strategy into digital
Once the business strategy is clear, you can focus on translating it into a digital strategy. This chapter explains what a digital strategy is and how to create, share, execute, measure and optimise a digital strategy.
5. Digital maturity
How to reach a higher level of digital maturity
Creating strategies for a successful digital transformation is not for the weak-hearted or the immature. This chapter explains why digital maturity is key for digital transformation success and why strategy is such an important part of digital maturity.
6. Ready for strategy?
Where to find help and more information
All good things come to an end.? Well, the work is just starting. In this chapter you find some resources and further help in creating, sharing, measuring and improving digital strategies.
What comes with the book
Use these instruments to facilitate your strategy workshops
Digital strategy game poster
Digital strategy templates
Digital strategy game cards
Why you need this book
Step-by-step approach
The 'Strategy in Digital transformation' book will lead you through the steps of digital strategies from creation until measurement and improvement. With clear illustrations, instructions, tips, examples, and instruments that guide you through the strategy process.
Practical tips & instruments
The book will give you practical tips from the author and experts in the market. With the book you will receive multiple instruments you can use today. Use them in workshops, presentations, and while collaboratively working on the execution, measurement, and improvement of your strategies.
Real life examples
In this book you will find 10 examples from various sectors and digital environments that explain how to setup a digital strategy from the beginning until measurement and improvement. We will add more examples in the book and on this webpage.
Help to execute strategy
The problem with strategies is the lack of execution. This book will help you to actually execute your strategies. You will learn to execute, measure and improve strategies.
Build a culture where management, strategists and professionals work closely together.