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The challenge of any strategy: effective implementation
Many strategies fall by the wayside somewhere along the line: they are either not implemented at all or are poorly implemented. As a...

Erik Hartman
Sep 113 min read


Handy ‘how-to’ book for creating a digital strategy
This September, TIMAF publishes the Strategy in Digital Transformation book, a practical guide to help you create a successful digital...

Erik Hartman
Sep 22 min read


Community experiences: getting started with Digital transformation
Last Wednesday, communications and digital professionals gathered at ING's headquarters in Amsterdam to exchange experiences and ideas...

Linda Francis
Jul 33 min read


AI is far from meeting expectations
The rise of generative AI raises many questions about its effect on our economy and labor market. All sorts of stories circulate about...

Erik Hartman
Jun 243 min read


Nobel laureate breaks through AI hype
Many analysts predict that artificial intelligence (AI) will transform the global economy, but MIT economist Daron Acemoglu offers a - in...

Erik Hartman
Jun 101 min read


Focus on the “What's in it for me?” in your digital strategy
Communicating is exchanging information with another person. The more you know about your interlocutor the greater the chance of...

Erik Hartman
May 224 min read


How disruptive is AI for your organisation?
While artificial intelligence (AI) is changing society, the biggest concern of executives is the potential disruption (disruption) of...

Erik Hartman
May 154 min read


From data maze to clarity: strategy as key to understanding performance
Many organisations struggle with gaining good insight into their performance - both within internal organisation and in interaction with...

Erik Hartman
Apr 102 min read


Why a digital strategy only works when everyone knows it
“Unknown is unloved.” The same is certainly true of an organisation's digital strategy. Although organisations invest billions in digital...

Erik Hartman
Jan 303 min read


Connecting digital strategy and execution with Obeya
A digital strategy is about more than just making plans and implementing technology. Success depends on execution: how well workplace...

Erik Hartman
Jan 163 min read


A measurable strategy is critical to transformation success
In a world increasingly driven by technology and data, formulating a digital strategy is essential for organisations that want to grow...

Erik Hartman
Jan 94 min read


Webinar - Strategy in Digital Transformation
Friday, June 21, we are hosting a webinar on the role of strategy in digital transformation. Register for free and learn how to create,...

Linda Francis
May 30, 20241 min read


Digital transformation is strategy
Digital transformation uses technology as a means to meet the demands and opportunities of the digital age in which we now live. But true...

Erik Hartman
May 2, 20242 min read


Make your process improvement strategic with these six steps
An organisation floats on processes. They deliver the value for the customer or citizen from which the organisation derives its right to...

Erik Hartman
Mar 28, 20243 min read


A good strategy always has these three key elements
Organisations tend to call many things a 'strategy'. But often it is not a strategy at all. Fake strategies like these pollute digital...

Erik Hartman
Sep 7, 20233 min read


Do you have an idea for my new book?
These summer months, I am working steadily on the new book 'Strategy in Digital Transformation'. This will be a read and do book that...

Erik Hartman
Jul 6, 20231 min read


A good strategy solves a problem
It seems like an open door: a good strategy solves a problem. But unfortunately, I still see many strategies that do not start from a...

Erik Hartman
Jun 30, 20233 min read


From Grand strategy to digital strategy: it's an end-to-end process
Organisations are struggling with their strategy. And that's a problem, because without a clearly supported strategy, digital...

Erik Hartman
Jun 22, 20233 min read


Take a pragmatic approach to your strategy
A strategy is often planned in advance, but sometimes it is also a certain pattern of organisational behaviour that arises...

Erik Hartman
Jun 8, 20233 min read


A digital strategy as the starting point of your digital transformation
A digital transformation can never succeed if it is not based on a clear strategy. That strategy must be understandable and executable....

Erik Hartman
May 5, 20233 min read

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