Strategy is not a static plan, but a dynamic process of adaptation, anticipation and action. This applies just as much to organisations as it does to armies. The war in Ukraine makes it clear that the battlefield is changing dramatically as a result of the introduction of digital technology. In my book Strategy in Digital Transformation , I demonstrate how military strategy forms the basis for effective organisational strategy. But just as on the battlefield, technology is ch

Artificial intelligence (AI) is everywhere. Organisations are investing heavily in AI applications, promising more efficient processes, better decision-making and new sources of revenue. But the reality is that many AI projects do not deliver the desired results. Why? Because AI is not a magic bullet. It is a powerful tool that only creates value if your organisation is ready for it. At TIMAF, we see every day that organisations wishing to deploy AI must first work on their d

Many strategies fall by the wayside somewhere along the line: they are either not implemented at all or are poorly implemented. As a...

Last Wednesday, communications and digital professionals gathered at ING's headquarters in Amsterdam to exchange experiences and ideas...

Last week, a fuss arose around a private Signal group in which U.S. officials discussed military action against Houthi targets in Yemen....

Recent news from the United States has caused a shockwave within the European IT and cybersecurity community. The surprising statement by...

There is almost no organisation that still works entirely on paper; digital technology is really everywhere in the organisation. But...

In a rapidly changing world, an organisation's ability to operate effectively and grow sustainably is crucial. These capabilities - or...