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From theory to action: how to effectively implement a digital strategy with the TIMAF training
Digital transformation is not just about technology. It is a strategic challenge that requires a clear vision, a clear roadmap and – above all – the ability to actually follow that roadmap. Yet in practice, we see that many organisations get bogged down in theory. Strategies are devised, but remain stuck in PowerPoint presentations or in the minds of a small team. The real challenge? Implementing the strategy, measuring its progress and continuously improving it. In our new t

Erik Hartman
Jun 43 min read


AI is still too much of a “solution” in search of a problem
In recent years, artificial intelligence has become the buzzword in the business world. Everywhere you look, you hear stories about organisations experimenting with AI on a massive scale: from automating emails and reports to analysing data, optimising processes and improving customer communication. But if we’re honest, the results are underwhelming. In fact, they’re often disappointing. And that’s unnecessary, because AI certainly has potential as a digital technology. But A

Erik Hartman
May 283 min read


From strategy to action: master AI for creation & execution
In TIMAF’s new Strategy in Digital transformation training, you don’t just learn about AI: you master it. This is your chance to actually use artificial intelligence (AI) to craft a winning digital strategy and turn it into real-world results. Digital transformation isn’t just about technology. It's first of all about strategy. So how do you leverage digital tools to achieve real business goals? And how does artificial intelligence (AI) play a dual role: to develop your strat

Erik Hartman
May 73 min read


The importance of listening to senior management in Digital strategy
A digital strategy is not just a technical plan. It is a strategic compass that helps organisations achieve their goals in an increasingly digital world. But how do you ensure this strategy truly adds value? The answer is simple, yet often overlooked: listen to (senior) management. A digital strategy that truly makes a difference starts with listening. Listening to the vision of management, the pain points of employees, and the needs of customers. Only then can you develop a

Erik Hartman
Apr 302 min read

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